MAXIMIZING SPONSORSHIP IMPACT THROUGH SPORTS LED DISPLAYS:STRATEGIES FOR WINNING IN-STADIUM ADVERTISING

### IntroductionIn the dynamic world of sports, spectator engagement is now integral to event success. Among the most impactful innovations has been the venue LED display, which delivers vivid imagery and captures spectators’ attention. Whether it’s a seamless on-field LED ribbon wrapping around the pitch or a high-resolution sports LED screen,